This project involved an adaptive reuse of the former Novartis pharmaceutical labs. The distinctive international-style campus was completely upgraded for small, technology-based businesses. Meeker & Associates was responsible for the design and implementation of all signage, including campus identification, multi-tenant identification in campus buildings, pedestrian wayfinding among buildings, and guidance for visitors entering by car. The new logo design was based on an axonometric view of the campus in a form that is reminiscent of a microchip design.